Introduction There’s an old saying in weight loss philosophy that it’s all about going along and trying different programs until you find the one that works for you and in today’s world it does seem to be reasonably accurate. Many people will have great success on one program after failing miserably at others, some of which had very similar components. There seems to be something intangible about weight loss success and it is that intangible aspect that makes the saying true. Tony Horton, as one of the most successful celebrity fitness gurus of all time, certainly understands this and that is why he has come out with a new approach being dubbed Tony Horton One on One.
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What Is One on One with Tony Horton All About?The approach of the program is that you get the chance to see Tony Horton as you never have seen him before. The same person that is behind the P90X fitness / weight loss craze is also the person that will be releasing a new DVD every month through this program. Essentially, you purchase a subscription and then each month you will be getting a DVD detailing the latest workout that Tony Horton is performing him self. You’ll see him in his personal workout space and if you full screen the DVD, it’ll almost be as though you’re right there with him exercising with him as he goes along. It is a unique view of the celebrity fitness guru and because he cycles through all of the different exercises on a regular basis, it will also be a good workout technically. This is being done as Tony celebrates his 50th birthday as well, which is an interesting added note to keep in mind. Rotating Your Way to SuccessPerhaps the biggest strength with this program is the fact that there is variety to the max. With Tony releasing a new DVD every month, you are never going to be at a point in your workouts where you feel bored and in a rut. One of the biggest problems with fitness in today’s world is that people tend to get very discouraged with something in the long term and the lack of discipline and focus is what contributes to the downfall of fitness programs that in other cases might have worked. That is not a problem with the Tony Horton One on One program because of the fact that you are exercising differently with the passage of each month and in the end, that is something that is very easy to like about this pitch.
Motivating Your Way to SuccessAnother problem that many people have when working out is keeping motivation high, even if they are getting enough variety in their fitness regimes to remain interested. Fitness, even when done properly and with solid exercise technique, still does take awhile to show significant results and for that reason it is easy for a person to start with a high level of motivation and have that high level of motivation slowly collapse over the course of a few weeks. The argument with the Tony Horton One on One series is that this won’t be a problem because of the fact that you are seeing Tony workout in his natural environment. The reason this is important is because you know what Tony looks like and seeing him workout will allow people to mentally put two and two together, reasoning that what they are doing right now will give them results as long as they keep at it. This type of motivation has been shown to work in other situations and Tony Horton certainly deserves a lot of credit for giving it a try in this particular situation.
Customer Service and Customer Focus GreatnessWe don’t usually discuss issues outside of the actual technical prowess of a fitness workout in these reviews, but this situation is unique and therefore deserves a bit of a mention. The customer focus rating on Tony Horton’s work has always been quite high and indeed one of the reasons that he has been so successful in the celebrity fitness game is that he makes people feel good about them selves and they in turn return the favor by supporting the large number of projects that he comes up with. The One on One program is in fact an outgrowth of that particular principle, taking the customer focus to the highest level it can go by providing people with a realistic glimpse into Tony Horton’s personal workouts so that they know he takes his own advice. It is a powerful marketing mechanism because it takes a good product and combines it with high customer focus.
To raise the stakes even higher though, Tony Horton One on One also gives you a 30-day money back guarantee, allowing you the chance to subscribe and try out all of the DVDs that are already available. Once you’ve done that, you can either get your money back or go ahead and continue with the service, doing each new workout as it becomes available. It is an excellent setup and that is a point that cannot be stressed enough. It smacks of confidence and in an online fitness market that has a lot of scams floating around that is a very good thing.
Trying it outIf you are hesitant to go for the subscription service, either because you are afraid of making the commitment or don’t trust the site to remove the subscription at your request, you can purchase one of the DVDs that have already been made. With exercises aimed at abs, P90X , legs, arms, keeping a youthful look and even more, each workout that you purchase can be used to help shape different parts of your body, or even attack all of them in an overall sense. The price of purchasing one DVD individually is the same as the subscription, so if you prefer to do things that way, you can certainly go ahead and do it without losing anything in the financial scheme of things. Final ThoughtsWhat we like about this particular fitness approach is the variety more than anything else. The relative uniqueness is also interesting, as this way of doing things is somewhat reminiscent of the approach fellow celebrity guru Tony Little used to take. A lot of the stress on technique is the same and if you follow the exercises diligently and properly, the great results can be the same as well.
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